Microsoft is planning to release an updated search engine in six months – a search engine that they claim will be twice as good as Google.
“What we’re saying is that in six months’ time we’ll be more relevant in the U.S. market place than Google,” said Neil Holloway, Microsoft president for Europe, Middle East and Africa.”
He claims that the new engine will “dig down” deep into data and offer more relevant results. “For example, he said, potential home-buyers might find a group of houses in the price range and with the precise amenities they are seeking.”
Holloway also noted that Microsoft has no plans to bundle the search engine in with the new Vista operating system that is due out later this year. Naturally, this begs the question – even if the new engine is better, how will Microsoft overcome loyalty to Google?
Posted by Sean