DC has made the decision to relaunch its entire catalog of titles starting with issue #1. Furthermore, all of the characters will get “younger” makeovers with redesigned costumes in an attempt to clean house and modernize.
Speaking with USAToday, DC Comics Co-Publisher Dan DiDio explains:
We looked at what was going on in the marketplace and felt we really want to inject new life in our characters and line,” says Dan DiDio, who co-publishes DC with Lee. “This was a chance to start, not at the beginning, but at a point where our characters are younger and the stories are being told for today’s audience.”
Beginning this September, 51 titles will debut, “introducing stories that are grounded in each character’s specific legend but also reflect today’s real-world themes and events.” Justice League No. 1 by writer Geoff Johns and artist Jim Lee will be the first new series out of the gate on Aug. 31.
The titles will also be available in digital format on the same day as print.
Obviously, this development comes in response to Marvel’s continuing dominance in the market and the reality of dwindling print sales. As we have seen, print sales have been revitalized, now and then, with increasingly drastic moves.
(via Comics Alliance)