Snow artist Simon Beck is going to be able to complain about the modern world like no other grumpy grandpa before him.
“Back in my day, we had to walk 20 miles in the snow to create promotional material for a popular television show. And we liked it!”
Indeed, Beck worked on behalf of British broadcaster Sky Atlantic to create a giant Stark banner in the pristine French Alps to promote the return of Game Of Thrones on the network next month. Digital Spy notes:
Walking day and night for 13 hours, through 32.5 kilometres of heavy Alpine snow, Beck’s 64,800 footsteps emblazoned the sigil of House of Stark across the Alps.
Check out a short video documenting the creation of the art below.