Yesterday Pioneer Electronics announced in a press release that it will launch one of the industry’s first Blue-Ray disc drives in Q1 of 2006.
According to the article, “the new Pioneer BDR-101A will utilize shorter wavelength blue lasers in order to store up to 25 gigabytes of information on a single layer Blu-ray Disc.”
The new technology won’t be for everyone – which surely means that the original offering will be rather pricey. Pioneer writes:
“This first generation product will be targeted primarily to professional users and serious enthusiasts, generally the first to adopt new technology. In particular, content creators will depend on Blu-ray Disc writers to test and evaluate high definition consumer Blu-ray Disc titles during the authoring process before replication. The drive will come equipped with a data recording application to transfer digital files to Blu-ray Discs.”
Keep in mind that HD DVD drives which are similar in capability to Blu-Ray are due out around the same time – which means the potential for a format war similar to Beta vs VHS.
There has also been a rumor floating around that Sony will release the PS3 (which features Blu-Ray technology) at an affordable price – thereby placing the Blu-Ray format in millions of homes. This rumor has since been refuted by Sony, but it seems plausable that they might take a financial hit on the PS3 in order to gain the advantage in the HD DVD vs. Blu-Ray battle.
Posted by Sean