“Wee for Wii” Promotion a Disaster

by Jeff Chenkus on January 14, 2007 · 1 comment

in Misc. Gadgets

WarningOk kids. If you have never heard of water intoxication before, then here is a warning. Drinking large amounts of water can cause water intoxication that can be fatal. Normally we hear about this when fraternity hazing goes wrong, but in this case it was a radio station promotion.

KDND 107.9 out of California had a “Hold Your Wee for a Wii” contest where entrants had to drink 8 ounces of water every five minutes. The last person left who had not had to use the bathroom was the winner of a Wii. One contestant had competed, but called her supervisor on the ride home to say that she had a terrible headache. When the mother showed up at her house after a warning from the supervisor, she found her daughter’s body.

Sad story, and just a reminder that anything not done in moderation can be very dangerous.

AP

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January 17, 2007 at 12:29 pm

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